Google knows that this

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Remember our example about gardening from the first ranking factor? Let's say that such a site has articles about garden pests. By nowwebsite is the best on the topic of pest prevention. Because of this, such a website has a much better chance of ranking highly for a blog post about organic pesticides than for an article on, say, Google ranking factors, even if that article is keyword optimized and well written. Learn more about creating a theme in this post. Keyword Purpose Importance super important While topics play a bigger role than individual keywords in the long run, that doesn't mean keywords are no longer a ranking factor.

In fact, when done correctly, keyword optimization is one of the most important photo editing servies factors to consider in your website's SEO strategy. The earliest version of Google simply searched for the highest number of verbatim keyword matches on a web page or blog. This was called an "exact match." Today, "exact match" means something completely different, and the website with the most keywords no longer ranks highest for those keywords.



Now, what appears in the top is not the site that just has a keyword, but the one that best matches the goal behind that keyword. Let's go back to our gardening example from the first factor. If this website wants to rank well for the keyword “best organic pesticides,” it won't get to the top by simply inserting that three word phrase throughout the article. In addition to the fact that the keyword must appear at least once.